As the technical challenges faced by enterprises within the Emerging Industry Park were gradually overcome and the talent pool continued to grow, product research, development, and production slowly got back on track. However, new challenges followed one after another as these emerging industry products encountered numerous difficulties during market promotion. Low brand awareness and insufficient consumer recognition made it difficult to expand market share, plunging product sales into a stalemate.
One day, Lin Yu visited an enterprise in the park that engaged in the production of new energy vehicle components. President Sun, the head of the enterprise, greeted him with a deeply furrowed brow. "Director Lin, take a look at our situation. Our product quality is absolutely top-notch, and our technology is leading, yet we simply cannot sell them. The moment consumers hear we are a new brand, they have zero interest in even learning about us, let alone making a purchase," President Sun said helplessly.
Lin Yu visited several other enterprises and received identical feedback. For the enterprise engaged in artificial intelligence smart home products, their offerings were feature-rich and practical, yet they were squeezed in the market to the point of having almost no breathing room by products from established brands. For the enterprise engaged in biomedical research and development, the new drugs they developed had remarkable therapeutic effects, but during market promotion, th…
Chapter 145