On November 5, Flying Stone Records officially released the debut album *Incomplete Lovers* by its MSN Idol Group.
With production and promotional costs exceeding ten million, this album was Flying Stone Records' major blockbuster of the year. Online sales were exclusively licensed to their partner, Feixun Music, while the album and its merchandise were launched for crowdfunding on the Crowdfunding Network. The sales model for *Incomplete Lovers* was virtually identical to that of Lu Chen’s *The You of the Same Desk*, except that Flying Stone Records had the immense confidence to synchronize the crowdfunding campaign with the online release while pumping massive sums into promotion.
*The You of the Same Desk* could be said to have pioneered a new marketing model for music albums. Through this album, Lu Chen Studio not only earned an immensely enviable Platinum Record certification, but also secured very substantial profits.
Chapter 223