The promotional strategy for *Buried* was unlike anything Li Youzhi had attempted for his previous films.
For *Dearest*, *The Wandering Earth*, or *Ne Zha*, the focus of the promotion had always been on the films themselves. But this time, thanks to the "mischief-maker" fans, the promotional hook for *Buried* centered entirely on the topic of "Li Youzhi’s Oscar Bid."
Speaking to the audience, entertainment reporters, and the few film critics hiding among the crowd before the premiere, Li Youzhi was essentially setting up a defensive barrier.
Chapter 534